Category Archives: Estate Sale Videos
Dan Jordan of Again L.A. Estate Sales discusses the estate sales market in Los Angeles and the estate sale industry. It provides an insightful look at the liquidation business in one of our largest cities, and what has happened over time. He also talks about what he sees looking to the future of the estate sale business.
Again L.A. Estate Sales has an estate sale of a Tony nominated composer, Gary Geld who was a minimalist and owned great Mid-Century pieces that starts today in Studio City, CA. Here is a link to that sale and some of the outstanding items for sale.
They also have a fun eclectic sale in the Victoria Park section of Los Angeles this weekend with a rare 1979 Excalibur Roadster for sale. One of only 27 made. To view here is the link.
Our thanks to Dan for taking time out of his busy schedule to share his perspective with us during this very busy week for Again L.A. Estate Sales.
On estate sale Saturday with so many areas experiencing dreary, cold, or rainy/snow weather we wanted to share a video we can across with a couple with a large collection of many vintage appliances. Happy saling and success in saving $$$ and finding treasures.
Visiting the Neon Museum in Las Vegas this past weekend had me thinking about advertising and how times have changed. Neon was used for everything in Las Vegas from casinos, resorts, wedding chapels, dry cleaners, restaurants, and even to showcasing big name entertainers. It is considered an art form and the Morse Museum (known for it’s Tiffany collection) is now gathering vintage neon from the greater Orlando area.
In the late 1800’s it was typical to present a card, use newspapers (most cities and large towns had at least two) and as the primary source of news published a morning and evening edition.
As we entered the 20th century newspapers were joined by billboards, electric sign (bulbs or neon), and magazines.
Estate sales that were in their infancy in the early 1960’s mainly used newspapers and on the days of the sales tacked up cardboard or poster board signs on telephone poles.
As we entered the 21st century the internet became a large part of advertising. Estate sale listing websites were created (originally just for estate sales), however, they now offer auctions, online auctions, off site sales, private sales, business liquidations, newsletters, email lists, and the possibilities keep growing as the opportunity to increase income and profits keeps programmers working at these advertising websites creating at a fever pitch to add more ways to attract buyers and estate sale companies, auction companies, consignment shops etc. advertising with them.
Email list services also exist such as Constant Contact along with many of the estate sale listing websites (as part of the package a company pays for). Estate sales companies can have their buyers sign up and send out an email blast once a week for sales taking place.
Facebook (and the ability to pay Facebook to boost visibility of sales and companies), Twitter, Pinterest (where you can create boards with photos of merchandise at your sales), and of course Google Adwords (a pay per click) method of advertising. This is mostly used by the large estate sale listing websites.
Many estate liquidators have magnetic signs on their vehicles. They also have professional yard signs (where permitted).
Hundreds of estate sale companies have started offering video tours prior to the sale and give a video commentary of what will be for sale.
Most estate sale companies also have printed brochures to pass out to perspective sellers that visit their sales along with business cards in various sizes, some are even magnetic for a refrigerator. They also advertise on line with YP (formerly called the yellow pages in book form).
Some estate sale companies still use newspapers especially in small, more rural communities where not everyone is connected to the internet.
Advertising has come a long way in the last 100 plus years and there doesn’t appear to be any sign of it slowing down. Getting your message out and the news about your sales is challenging with so many venues to choose from, but it all affects the sellers and the estate sale companies financial bottom line.
Next time you are shopping at an estate sale keep your eyes alert for cassette tapes and vinyl records.
In the last few weeks cassette tapes have received a lot of attention.
Urban Outfitters has been selling vinyl records to collectors and now they are selling cassette tapes from numerous artists. Urban Outfitters is not only selling new cassette tapes, but also the boom boxes to play them on. You can read more about it in this article written by Sharelle M. Burt
Bobby Owinski of Music 3.0 also wrote an article on the return of the cassette tape. In it he provides more information from the National Audio Company.
The video below about the National Audio Company is from Bloomberg Business.
Fascinating that what was old is now “new” again. Watch for them at the next estate sale you attend.
A most unique estate sale in Oviedo, Florida. Five generations of Pennsylvanian historical families. It started with VIP galas 5pm-8pm August 17 and August 18 and opens to the public without appointments on Thursday August, 20th at 9am conducted by Cece’s Closet, LLC. What is unique is the idea of having appointment only VIP galas with what was called “superior purchases of $100” in certain areas of the sale. We have not spoken with Cece, however, with a short video and over 500 photos we thought this sale news worthy for several reasons. Here is a link to her website. To view more information and the photos click here.
This sale features everything from a Coco Chanel dog coat, Mercedes Benz, Civil War memorabilia, gold jewelry and more.
Again LA Estate Sales is conducting a magnificent large estate sale for the Lang family for four days starting Thursday, August 13th.
Walter Lang and his son Richard Lang were directors of some of Hollywood’s most memorable movies and television shows. Walter Lang directed Can Can, The King and I, and There is No Business Like Show Business to name a few and his son Richard directed Melrose Place, Beverly Hills 90210, Julia, Charlie’s Angels, and others. Richard’s mother Fieldsie was a silent film actress and was a sidekick of Carol Lombard as well as one of her best friends.
This home is filled with items accumulated by Richard and Carole Lang and his father and mother. An unbelievable eclectic assortment of sterling, china, male oriented collectibles, and furnishings. Copeland Spode Herring Hunt Red Border china (discontinued in 1940). Fantastic assortment of camera equipment including Leica, Hasselblad, Nikon, and others. Lots of vintage clothing and a fantastic collection of 1930s-1940s AAA edition of 250 – signed Thomas Hart Benton prints and many other known artists. This sale has taken weeks to prepare it has so many items.
Here is a brief slide show of some of the items in this great estate sale.
Many more photos have been added to this extraordinary sale. Here are a few.
To learn more about this fabulous estate sale Click Here.
Here are some interesting estate sales taking place this weekend. What are you shopping for?
With the major estate sale listing websites showcasing sales and delivering emails to your inbox with links to sales and photos, photography becomes very important to grab attention.
Digger sales (where there is just an over abundance of items and not enough display area) showing some of the massive amount that you might be digging through to find that treasure or item you desire can be of interest, it is also important to show in more formally staged photos some items of value and interest that have already been discovered by the liquidator. The use of back drops (black, white, or gray cloths depending on the item’s color) good lighting without glare, and close ups are crucial to encouraging people to come to the sale and be willing to search through boxes, bags, etc. It is also important that if you are attending a digger sale bring a flash light, magnifying glass, rubber or latex gloves, and be prepared for dust and even a little “dirtiness”. In other words, wear clothing that you won’t mind soiling.
When hiring an estate sale company ask to see photographs of some of their previous sales. Most companies now bring along a tablet or iPad so it shouldn’t be a problem to view. You may want to look through the various photos of several estate sale companies as a seller to see which ones promoted their estate sales well and which didn’t and as a buyer, to decide if it is really worth your time.
Using video for a sale is also a good way to attract potential sellers and buyers, but again look at the quality. Learning to take video takes a little time (we experienced that too).
Whatever is the case, be sure you take the time to look at the photos put up by estate liquidators. A photo can be worth a thousand words.
“We Can Do It” – Our tribute to all the Rosie Riveters and the passing of the model for Norman Rockwell’s Rosie – Mary Doyle Keefe. Thank you all from Estate Sales News.
April 1, 2015 and with new additions and features. Estate Sales News offers topics we have written about in the past, present, and future. What you need to know. This list is for sellers, buyers, and estate sale companies. If you have a topic you would like us to report on just email us at email@example.com.
Advertising – From estate sale listing sites, SEO, social media, brochures, email lists, signs, & more
Animals – dealing with pet stains and odors etc.
Antiques – where to learn, how to know and understand (gesso for example)
Appraisals – It is more than USPAP, understand what it is, who they are, and the many associations
Art – A general discussion on where to learn more
Auctions – Online, on site, and the difference between an estate sale and how they can work together
Baby Boomers – companies that specialize in educating liquidators that work with those moving to assisted living, elderly parents, and downsizing
Bonding – what is it, the different types
Books – First additions to comics and where to find information
Buyers – Advertising for them, etiquette, number system, negotiating, working with them
Choosing an estate sale company it’s not so simple anymore (a printable list to assist you in the process)
Clients – Estate sellers, working with expectations and realities, a helping hand and more…
Clean outs – Who will and won’t, what to expect and fees
Clothing – Vintage or new
Conferences – 2013 and 2014 estate sale conferences
Consignments – what, why, and when they may be useful
Downsizing – decisions to be made including, don’t throw anything out until you talk to a liquidator
Education – Online eduction to apprenticing, society’s to belong to
Estate sales – Understanding what they are, and the process
Estate sale Contracts – What are the basics and what you should know.
Estate sale costs – commissions, fees, how and why what is charged
Estate sale listing websites – who, what they offer, where to find them on the internet
Ethics – Checking for reviews, doing your due diligence to choose an estate sale company
Growing your audience – so many sites that you can participate on to increase visibility on the internet
Insurance – Liability, why it is important, who needs it, where it can be found
Ivory – New United States rules and concerns in various states about the sale (will be updated as needed)
Jewelry – fine, vintage, costume, gold, silver, testing, weighing, and in general
Social Media – Facebook, Twitter, Pinterest, Google+, reddit, and Instagram, why it is important and how to use it effectively. This is a frequent topic on EstateSalesNews.com
Taxes – an on going topic about estate taxes and sales taxes in different states.
ThrowBack Thursdays – we look back at items of the past including photos
Videos – News worthy estate sales and video chats.
What’s selling at estate sales
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