Spring Time Is Only Weeks Away – Estate Sale, Moving Sale, Consignment or Auction
Now that Ground Hog Day is past spring is approaching and with it come decisions about moving, downsizing, relocating, or just a clean out.
For those in our audience that are doing more than just a clean out it is time now to start deciding what you want to keep and what you don’t. Then comes the big decision, how to eliminate all the unwanted or unnecessary items.
Now is the time to start looking for estate sale companies if you have more to eliminate than keep. You might even consider finding an estate sale company that would conduct what they call a partial sale, where it is limited to just a few rooms. Not all estate sale companies perform this particular liquidation, but it is wise to ask.
Start asking your friends, relatives, Realtor or attorney if they can recommend an estate sale company. Also start looking at estate sale listing websites like EstateSales.Net, EstateSales.org and Estatesale.com to see who is working in your area. There are other listing sites as well to check out.
When speaking with liquidators ask them if you don’t have enough for a sale if they would consider buying out what you have, take on consignment or recommend a local auctioneer that may do consignment auctions for small lots.
You may also want to inquire with an estate sale company if they assist in a clean out. Many now perform this function for a fee as well. The estate liquidation business has many facets today.
With the last 6 or so weeks of winter left (hopefully less) now is the perfect time if you are going to relocate to get the chore of sorting through and making your key decisions, but remember – if you have a lot “don’t throw anything out” until you have interviewed some estate sale companies. You may be giving away money unknowingly.
Estate Sale Companies Working Through Events and Storms
With the start of the last week of January estate sale companies are busy and contending with several different events.
This coming weekend is the Super Bowl. Estate sale companies that we have spoken with are proceeding with their sales. With the Super Bowl starting later than normal in Arizona this should not affect most of the country. A few west coast liquidators that have sales will be closing in mid-afternoon on Sunday.
Valentine’s Day is on a Saturday, February 14th, but all the liquidators we heard from indicated that this would not impede their sales and some even planned to make the day festive with treats for buyers.
We are grateful to all the estate sale companies that responded to us and shared how they are working with these various events.
The storm affecting the east and mid-Atlantic coast today will have an influence on traveling for staging sales and keeping appointments, but the more important affect will be how well the communities and municipalities clear their local roads of snow to allow for entrance to sales on Thursday and Friday. This is one of the primary reasons that estate sale companies that conduct liquidations in any area where snow or ice may be a consideration should include a paragraph in their contract with sellers clearly stating who is responsible for the plowing and/or shoveling of snow as well as the treatment of walkways and driveways to dissolve and slippery areas.
Kick Off 2015 Estate Sale Companies And Be Seen And Heard
2015 begins with 7,000 plus estate sale companies, and there is a lot of competition to get the attention of perspective sellers and buyers. Financial success is determined by the number of sellers and buyers you reach.
Sellers are using search engines to find estate sale companies in their areas and buyers are using them to find estate sales. They are searching “estate sales” and what usually shows up in their search are the estate sale listing websites; EstateSales.Net., EstateSales.org, Estatesale.com, Estatesale.company, Tagsellit.com are among the most well known.
These companies utilize several ways to attract the attention of sellers and buyers, but one of the most important is search engine optimization (SEO). Wikipedia offers the simplest description of this “the process of affecting the visibility of a website or a web page in a search engine’s “natural” or un-paid (“organic”) search results.”
SEO considers what people search for when using Google, Bing, Yahoo, etc typing in what are called key words. Some examples would be estate sales, estate sale companies, estate sale commission, etc. Without getting to complicated a good example would be to type into a search engine what you are specifically looking for and observe what responses you receive on the first page. Many estate sale companies (as well as other types of companies) are unaware that the more often a company appears on page one of a search engine such as Google as the result of a search and the more frequently it is clicked on the more often it will appear on page one and it’s position on the page can move from the bottom upward toward the top. Google remembers and tracks everything. That is a good reason to have some type of analytics for your website (a topic for another day).
It is important when having a website created that whoever is developing the website seeks out what terms (key words) are being typed into the search engine. Either you or them should check out your competition by searching. These words should be incorporated into your website both on the visible page and in an area that is known as meta tags or head space and these are put within the code of your website not visible to the public. These are crawled (reviewed) by search engines. Keeping you on page one and as close to the top as possible is important. There are many companies both here in the United States and abroad that offer SEO so you don’t have to be a computer geek to do this. It may be some of the best money you will spend and you can also let your sellers know that you are keeping technology proficient for their benefit.
One consideration is the pay per click or ad space that is usually at the top of the search engine page after typing in and receiving the results of your search. This can be costly, so if you or someone you pay can optimize your site it can save you many dollars. The paid advertisers will always have the space or spaces at the top of the page.
Kick off 2015 by getting your website noticed and your estate sales seen. A great New Year resolution.